Yarn Magazine
In 2005, drawing on my career background in magazine editing and my passion for knitting, I launched an Australian knitting magazine called Yarn.
Run out of my home office, the magazine gained an international readership and pushed the boundaries for craft magazines with its focus on great writing as well as beautiful photography and patterns.
The trials, triumphs and tribulations of Yarn would easily fill a book. One of the many highpoints was Yarn 3, published June 2006, particularly the cover image.
The still life featured on this cover marked my first solo effort as a photo stylist. The idea grew from a series of drawings in my sketchbook and took form through careful inventory of yarns, knitting needles and the tableware in my home (as well as those of my close friends).
Shot by Richard Humphrys, the photograph illustrates the sustaining comforts of wintertime knitting and pushed the accepted boundaries for craft magazines worldwide.
I worked as owner/publisher (as well as many other roles) until the magazine's sale in January 2008 to new owners. Yarn 3 remains the best-selling edition of the magazine under my watch, and the yarn-as-tea cover is the most consistently remarked upon of the eight magazines I published.